Guidelines and Features
There are certain precise W3Consortium-defined guidelines regarding accessibility to web contents, and Zoomart follows these scrupulously in planning a website.
To be specific, accessibility requirements include:
- the use of semantically correct code in harmony with the content;
- the drafting of clear, easy-to-understand texts;
- the use of alternative texts for every type of multi-medial content;
- the coherence of the graphic interface with the text and multi-medial contents.
To these basic features, we also need to add the use of standard, high contrast colors. This can severely limit user experience for those who are not visually impaired and reduce the impact of the website message. For this reason, the Zoomart team develops, in some cases, alternative, high contrast interfaces, to make the structure accessible, without limiting the creative aspect.